The documentary film Blackfish sparked a movement to free catpive whales that has spread like wildfire into the mainstream public. As SeaWorld attempts to douse the flames in an effort to protect the multi-billion dollar empire it built on the backs of orcas, a shareholder lawsuit against the company is fanning them to greater heights. In 2014, SeaWorld stock has dropped about 50%, and attendance is down almost 5%.
SeaWorld San Diego (photo: Mike Blake/Reuters)
How did SeaWorld’s stock price, reputation and popularity decline so quickly? It was the combination of a killer documentary that aired on mainstream TV (CNN) and a relentless campaign by animal rights activists worldwide to expose the cruelty of orca captivity. The animal rights community is bringing SeaWorld to its knees.
As SeaWorld puts bandaids on the gaping wound of orca exhibits, such as announcing plans for bigger tanks, activists are ratcheting up the campaign against the company.
Wild orcas swim up to 100 miles/day
In the streets, protests are being staged at SeaWorld parks; at parades which feature SeaWorld floats; and at meetings with SeaWorld executives. A massive protest at the Miami Seaquarium, where the orca Lolita lives by herself in the smallest enclosure in the country, is planned for January 17th, 2015. Already, almost 500 people have signed up to participate.
Photo: Reuters/Shannon Stapleton
The battle to liberate captive orcas is reminiscent of the campaign to legalize gay marriage. On both issues, activists have relentlessly educated the public about an injustice, and they have complimented that effort with litigation, lobbying and street activism. It is because of activists that gay marriage is a foregone conclusion in the United States, and it is because of activists that orcas captivity will be outlawed.
Approximately 52 orcas are being held captive in aquariums in the U.S., Argentina, France, Spain, China, Japan and Russia. Coastal sanctuaries can accommodate these orcas when they are liberated.
Article and Photo Sourced From: http://theirturn.net/activists-cripple-seaworld/
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